Our Toughest Month: Open Startup Report April 2022
+0.2% recurring revenue, +36% loss and a farewell: welcome to our Open Startup Report for April 2022. April at Friendly in the Numbers 💳 MRR: CHF 12,546 |…
Friendly
Friendly
Stefan Vetter is the founder and CEO at Friendly. He is also the founder at Wortspiel, one of Switzerland's leading digital marketing agencies. His motto: "We have an exist strategy, not an exit strategy". Stefan likes traveling, U2 and ice baths.
+0.2% recurring revenue, +36% loss and a farewell: welcome to our Open Startup Report for April 2022. April at Friendly in the Numbers 💳 MRR: CHF 12,546 |…
Google has announced that it will shut down the classic Google Analytics (Universal Analytics) on July 1, 2023: On July 1, 2023, standard Universal Analytics properties will no…
Welcome Lukas Sigel, the strongest growth since July 2021 and relief for Ukraine: welcome to our Open Startup Report for March 2022. March at Friendly in the Numbers…
We celebrated our two-year anniversary, our revenue increased for the sixth month in a row, and we published a guide to lead scoring: welcome to our Open Startup…
We donate 500 Fr. ($542) for humanitarian aid in Ukraine. At Friendly, we too are shocked by Russia’s brutal war against Ukraine. We would like to contribute to…
Almost exactly two years ago I registered our first domain Friendly.is. This date marks the founding of Friendly for me. Less than a month later, we launched Friendly…
Our revenue increased for the fifth month in a row, we strengthened in analytics, and our founder shared a personal year in review: welcome to our Open Startup…
We are an official partner of Deutsche Post, our revenue increased for the fourth month in a row and our contribution to the Corona vaccination went viral: welcome…
We welcome the first developer to the team, our revenue increased for the third month in a row, and Handelszeitung wrote about Friendly again: welcome to our Open…
Marketing Automation is growing. Even before Covid, the marketing automation industry was growing over 10% year over year. The global Covid crisis has accelerated this development. More and…
Our revenue increased significantly again to over 11’231 Fr., we upped our paid vacation entitlement to six weeks, and our Stefan talked about marketing automation trends for 2022:…
Our revenue increased +6%, our employment contract lit LinkedIn on fire, and Handelszeitung wrote about Friendly: welcome to our Open Startup report for September 2021. September at Friendly…
We introduce our second employee, we publish her employment contract, and our revenue declined for the first time: welcome to our Open Startup report for August 2021. August…
The Handelszeitung writes about Friendly – on a whole page! In its current issue, Switzerland’s largest business platform reports on Friendly as an example of an Open Startup…
In the first weeks after founding Friendly, I made a big mistake. Due to a careless oversight, I deleted numerous important files on what was then our only…
When I founded Friendly in February 2020, our name was already taken in all popular domain extensions. Friendly.is was the best option among the still available domains at…
Our revenue increased by +1% to $11,314, we are the second most active Mautic partner after the owner of Mautic herself and Gründerszene magazine reported on Friendly: welcome…
We are profitable for the first time, our customers sent over one million emails and we released the first open source software of our own: welcome to our…
Our revenue increased +3% to $11,365, our loss dropped almost to zero and we took a look at the best tools for web analytics: welcome to our Open…
Friendly recently crossed $10,000 in monthly recurring revenue (MRR)! It took us 1 year, 1 month and 25 days to get there. Here are my 10 most important learnings…
